Digital Marketing-Email Marketing and How to Tailor It to Boost Your SEO Efforts
Email is by and large one of the most popular forms of communication in the United States with statistics showing the fact that over 90% of people above the age of 15 using it for their communications needs. Coupling this is the bit that emails have such a high click rate with 99% of people who receive them checking them at least by the end of the day and some figure close to 60% checking on their emails before anything else. From these facts of statistics, what we see is the fact that emails still remain one of the most powerful tools one can trust when it comes to delivering a message and ensuring that it is passed to the recipient for effective engagement.
With this backdrop, we see the fact that email would actually prove to be one of the best ways to connect to your target market when it comes to digital marketing in your business, help you generate as much leads and as well boost your SEO efforts. In so far as digital marketing goes, it is to be noted that there is actually so much going into this and one of the aspects that should be known is that of the social media algorithms. By and large, the social media algorithms change way too frequently and as such it gets to be such a challenge getting as much when it comes to organic reach even among your followers.
On this website, we give more on social media marketing and as such be sure to check it out!
The fact is that email subscribers have already shown their interest in your brand and the content. Looking at this from this given perspective, it follows that the engagement you have with the subscribers can yield you as much traffic and this can indeed prove to be such a powerful and impactful marketing effort.
Talking of these, it is to be appreciated as a fact that such a step as just having such a powerful email newsletter would certainly go such a long way in boosting your SEO efforts. To learn some bit more on some of the ways that you can make your email marketing help your SEO efforts, view here!
Actually, when it comes to the ways that you can have your email marketing campaigns help boost your SEO efforts, these are quite a number as a matter of fact. Read more below as mentioned.
The first of these we will mention here is the use of the inbound links. Read more here for some of the ways to acquire links.
Actually acquiring strong inbound links is one of the crucial factor when it comes to improving your SEO.
The other trick to do this is to improve on the bounce rates and you see your email marketing improve your SEO efforts.